High quality images are crucial to ensure that your products are featured in the best way possible. From experience, we know that quality photos will produce a higher conversion with retailers.
The resolution, exposure and consistency of the images on your storefront are of outmost importance. If you have these three things in order, you will be well on your way to success. There are also some technical requirements that you must meet in order to add photos to the platform. See below.
|NOTE: make sure that your first image is a free-standing image. We use this product for our external advertising and product feeds. You can add multiple images per product, so images to set a scene or style can be added as a second, third, etc. image. Make sure you add detail- images too. Especially in the category Jewelry (e.g., for the clasp) this is important.|
1. High resolution images
The Orderchamp platform resizes photos automatically, but unfortunately it cannot enlarge photos without compromising the quality. Please make sure that you have photos with a good resolution. We recommend at least 800 x 800 pixels, but a higher resolution is always better.
2. Do not addwatermarks, logos or extra text on the photo
Let the product speak for itself - there is room for descriptions and branding elsewhere on the platform, please do not place this over the photo.
3. No busy backgrounds
Of course you can always add staged photos, but the product must remain the focal point. For your main image, please choose a photo where you can see the product clearly, without a distracting or busy background. Important: if you have a white background, make sure that no shadows are visible and that the white is truly white.
4. Don't clutter the image with other products
When retailers are shopping through your store, it must be clear which product is being offered. It is important that you always have a clear image of the entire product without any additional or distracting products.
5. Do not use collages - use separate images
With Orderchamp you can add plenty of images to your product (almost "infinite"!). Please use a separate image for the different angles; it will look clean and provide a better overview of the product.
Bonus tip! Use square photos
The standard shape of images on our platform is square. We keep the longest axis; either the length or the width. This adds extra white space to the side of the photo. However, you can prevent this by uploading square images.
Note: if you add images with different sizes, this will result in added white space on the storefront background. By making sure that all primary photos are consistent and have the same measurement ratios, you can prevent this (ie. all square or all rectangular shapes, etc.)